To be the leader in quality, value, availability and service for select material handling products and attachments in the Americas.
Remain a profitable market-leading enterprise that builds and delivers robust products and attachments for material handling applications within the industrial, construction, rental and agricultural markets.
- Encouragement for individual initiative, challenge, growth and risk-taking
- Superior availability, value and customer service
- Value diversity in thinking, experience, education and team selection
- Committed to meet and comply with regulatory and other legal requirements
- Balance opportunities with risks & returns for owners, suppliers, customers and employees
- Unquestioned integrity and honesty in all practices
- Innovation and creativity in decision making and problem-solving
- Commitment to Quality and Improvement